2/14/2023 0 Comments Adobe creative cloud business![]() The company estimates Advertising Cloud revenue saw a $50 million May quarter hit from this strategy change and macro pressures, and notes that its Digital Experience subscription revenue (up 8% to $707 million) was up 18% excluding Advertising Cloud. Along with a weak online ad market, Advertising Cloud revenue is being pressured by Adobe’s decision to phase out sales of low-margin offerings tied to ad transactions by clients. Class A Report, is currently a major headwind for Digital Experience revenue. Class C Report and The Trade Desk ( TTD) - Get Trade Desk, Inc. And Adobe forecast the segment’s revenue would be flat in the August quarter.Īdobe’s Advertising Cloud software and services platform, which competes against the likes of Google ( GOOG) - Get Alphabet Inc. ![]() ![]() While Digital Media revenue kept growing strongly last quarter, Adobe’s Digital Experience segment - it covers a number of marketing, advertising and content management software and services offerings, had a rougher time.ĭigital Experience revenue rose just 5% annually to $826 million, missing guidance for 12% growth. ![]() 28 minutes ago Advertising Software/Services Pressures ![]()
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